Web design Tutorials Lesson 1 (P-4)

HTML Tags

HTML is written in one thing known as tags. Tags are available pairs, a gap one and a closing one. the primary combine of tags we'll write square measure the markup language tags themselves. you set one markup language tag at the highest, and one at the bottom:

This tells a browser like web someone or Firefox that the code is machine-readable text terminology.
Two things to note here. One, that the word markup language is encircled by angle brackets (the but and larger Than keys on your keyboard); and 2 that the second Tag contains a forward slash before the markup language.

All your tags should be encircled by the angle brackets < > This tells the browser that there's some markup language code that desires capital punishment, which it's to not be shown on the online page. Miss associate angle redact and it will very devastate your web content.

So add those 2 tags to your text editor and it'll appear as if this:

The first Tag tells the browser to begin doing something; the second tag tells the browser to prevent doing it. The stop image is that forward slash. therefore miss that out and, again, your web content will very be tousled.
The next combine of tags square measure the top tags: they're going between the 2 markup language ones:

Again, notice that each the top tags square measure encircled by angle brackets, and there's a forward slash before the ultimate one .

The HEAD section of markup language page is wherever you set special directions for the browser. Your browser won't print on to an internet page once things square measure inserted into the top section. for instance, if you needed to show the words 'Hello World' on your page, and you written them in between the 2 HEAD tags, then the Browser would simply ignore them. that is as a result of 'Hello World' is direct text, and not a special instruction that the browser will perceive.
A special instruction your browser will perceive is that the TITLE tag:

The Title tag continuously goes within the HEAD section of the markup language skeleton.

The TITLE tag does not do noticeably. And it positively shouldn't be confused with the name of your web content. If you saved your web content as My Family.html then that may don't have any concerning or relationship with the TITLE tag. no matter you kind between the 2 TITLE tags is what seems at the terribly high of your browser window. and that is it, that is all it will. (You'll see what it's like in a very moment.)
The final, and most significant half, of the markup language skeleton is that the BODY section.

In between those 2 BODY tags is wherever you may write most of your markup language code. consider the BODY because the white page in data processing. after you kind one thing in your data processing software system, it's right away displayed. Similarly, after you kind one thing between the 2 BODY tags then read the leads to a browser, no matter you written are going to be displayed. As long as it isn't a tag, your browser can attempt to show it for you. therefore remember: if you would like individuals to examine it, place it between the BODY tags.

In your text editor, then, add the following:

Notice that we've side some text between the 2 TITLE tags: My initial Page. We've additionally used indenting, however this can be just for readability: the indenting does not have any result on the results.
                                      

 DOCTYPE

One special tag is DOCTYPE. it isn't very a markup language tag, however associate instruction to the browser regarding that version of markup language is allowed. In version of markup language before markup language five the DOCTYPE might be terribly untidy. In HTML 5, however, it's simply this:

DOCTYPE must go at the terribly high of the page. there's without stopping tag for DOCTYPE. Note the exclamation point when the primary angle bracket, and also the house between DOCTYPE and markup language.

So add a DOCTYPE to the highest of your page. Your text editor can look one thing like this:
Coming up next, we'll take a glance at a way to save your websites.

Web design Tutorials Lesson 1 (P-3)

What is a web page?

In this section, you are going to be told simply what an online page is and the way it may be scan by a browser like web person or Firefox. you may conjointly  construct your terribly initial online page. Let's create begin.

Files on your laptop escort extensions. If you wrote a letter exploitation Microsoft Word and saved it with the name 'My Letter', the computer code would add four letters to the file name (three in older versions). as a result of it had been written exploitation Word, the four letters that get side to your name area unit .docx. thus your file name are going to be 'My Letter docx' and not simply 'My Letter'. If you created a computer programme in Microsoft stand out and known as it 'Accounts' the stand out computer code can add its own four letter extension to your file name. it'll add .xlsx. thus you file name are going to be 'Accounts. xlsx' and not simply 'Accounts'. thus you get a unique four letter extension betting on the computer code you used.

These extensions area unit important to computers they're accustomed determine the kind of file it's. With a file extension, Word will recognize its own documents. It sees the letters .docx and says 'Ah affirmative that is one amongst mine. I will open it.' If it sees a unique extension, xlsx for instance, it says 'What the euphemism is that?' you will then get a slip message telling you that the file sort isn't recognized.

Web pages have their own file extensions. Oddly there area unit 2 completely different extensions, a 3 letter file extension and a four letter extension. Sites escort the extension .html or .html. A browser will acknowledge either extension.

When you open up an online page together with your browser, web person for instance, the browser computer code checks the file extension, a similar ensure Word and stand out create. If it sees the .html or .html extension it is aware of it is a online page so tries to open it. (Modern browsers, though, will open up alternative kinds of files web person will open up your Word documents and PDF files.)

Behind the scenes, however, the issue that web person is attempting to open is de facto a computer file that has had its extension modified from .txt to .html. The computer file tho' can have special symbols and words, known as Tags. once the browser sees these Tags it goes to figure, displaying no matter you written and concealment the Tags from your viewers.

 

Most sites on the web area unit written in code known as hypertext mark-up language. Hypertext mark-up language stands for machine-readable text nomenclature, and is fairly straightforward to induce the suspend of that is as a result of hypertext mark-up language isn't a programming language: it's a language designed to boost the presentation of text. for instance, in Microsoft Word, if you would like a pleasant massive heading, you'll choose a font size from a menu. Hypertext mark-up language has a straightforward thanks to modification the scale of text of headings, too, that you will see during a moment. However that is essentially all you're doing with hypertext mark-up language ' presenting text and pictures on a page. The method you are doing this is often with things known as TAGS.

What is HTML 5?

HTML comes in numerous versions. Once folks concerning |mention cite point out refer name remark quote observe bring up point out say state} hypertext markup language five they're talking about the updates to the price language. These updates were united (mostly) by a full host of various parties, all members of a company referred to as W3C. W3C was supported in 1994 by Tim Berners-Lee, WHO conjointly created the primary version of hypertext markup language and made-up the planet Wide internet. They currently administer the process of recent internet technologies. Companies WHO build browser like Microsoft (Internet Explorer), Mozilla (FireFox), and Apple (Safari) will then decide that of the new internet technologies they need to implement.

Most of the massive names in browser technology determined to implement quite heap of the new advised updates (specifications) advance by the W3C. These specifications ar usually referred to as hypertext markup language five. In follow, this suggests implementing options like hypertext markup language Video and audio directly into the browser, as against needing a third party plug-in like Adobe's Flash. Another exciting update are some things referred to as the Canvas tag. this enables you to form quite subtle animations and graphics victimization JavaScript, once more with no need a 3rd-party plug-in.

There are a full heap of recent hypertext markup language tags that take browser technology forward into the twenty first century. Throughout this course, we'll introduce you to the essential hypertext markup language five tags that you simply want so as to form a contemporary web content.

Web design Tutorials Lesson 1 (P-2)

 Web design Tutorials

Lesson 1 (P-2)

Software for Writing Web Pages

To start writing sites, we'll use a straightforward text editor. That way, you will be able to specialise in the code, while not obtaining distracted by the menus and buttons of a posh piece of net style computer code.

If you employ Windows, then pad is a wonderful text editor to use. To launch it, click on your begin menu within the bottom left of your screen. Click  All Programs, after that Accessories. From the Accessories folder, choose Notepad:

The computer code ought to seem like this, once it launches:

 

Another smart piece of computer code is that the free Notepad++. You'll get a replica here:

Another good piece of software is the free Notepad++. You can get a copy here:

Notepad Plus

Mac and UNIX users have variety of text editors accessible, however finding a free one that's nearly as good as Notepad++ is kind of tough. Bluefish is OK, however appearance alittle dated, particularly for hypertext markup language. you'll check it out here

Bluefish

The free Smultron is price downloading, if you have got a raincoat. you'll grab a replica here:

Smultron

For a basic text editor like pad, Macs go with TextEdit, that you'll realize in your Applications folder. you may need to play with the Preferences, though, or you will find yourself with made Text instead of Plain Text.

Another smart free editor for the raincoat is TextWrangler. you'll get a replica here:

Text Wrangler

Web design Tutorials Lesson 1 (P-1)

Web design Tutorials

Lesson 1 (P-1)

This internet style course can teach you markup language, HTML 5, and Cascading Stylesheeyts (CSS). it's geared toward complete beginners to the topic, and assumes you have got no information of making sites. (If you were doing the previous course, it's currently been touched here: previous course.) you will not got to purchase any high-ticket software package for this course. to ascertain what you may would like, merely click the Course software package link below. The course has been designed to figure on around any software.

Introduction to the Web design Tutorials

Hello, and a really heat welcome to the house and Learn laptop course for internet style. The software package you would like is ready out below. we tend to assume that you just have fully no information of planning sites. Throughout the course of this book you may learn the basics of internet style. And, of course, you may begin making your own pages. By the top of the book, you may have noninheritable  a decent understanding of what internet style is all regarding, and have the power to require it any, if you thus want.

What you may learn

The aim of this course is to induce you started planning sites. it's assumed that you just have very little or no expertise of the topic. throughout our time along, you may learn some new ideas and concepts, most of which is able to not be troublesome. After all, there ar billions of pages on the web, designed by the complete spectrum of humanity: kids, adults, pensioners, individuals from all walks of life have sites out there. And if they will get laid, so can you. In fact, follow the teachings rigorously and you may get laid. shortly, you'll need your own pages designed and prepared to be uploaded, there for all the globe to ascertain.

The technologies you may learn ar markup language, HTML5, and Cascading vogue Sheets. (HTML5 is that the newest version of the of the language.)

At the center of each web content are some things referred to as markup language. you may learn what this is often, and the way to code it. you may additionally learn the latest version of markup language, that is termed HTML5. each versions ar enclosed during this course. likewise as markup language, you may study Cascading vogue Sheets, and can be able to improve the design of your sites by adding CSS to boost them.

At the top of most chapters during this book you may see a outline table of what you have got learnt. The outline tables are enclosed during a separate document, referred to as quick_reference.pdf. this is often one amongst the files that accompany this book. All the files you ought to have ar elaborated below.

What you would like to try to  the Tutorials

The only issue you actually got to do the course could be a straightforward text editor. we tend to justify all regarding this within the initial chapter, Anatomy of an internet Page, within the section software package for Writing sites. however the software you have got isn't necessary. thus you'll be able to try this course on a laptop or associate Apple waterproof.

Web design Tutorials

There ar variety of files that you just can would like so as to complete bound sections. Whenever you would like a file for a district of your course, it'll be explained within the relevant section. The transfer location is here, below the heading internet style - New Course (you do not would like the downloads for the previous course.):

Once you have got all the required files, you'll be able to begin. the primary half is all regarding the software package you would like for this course. don't be concerned - you may have already got all you would like, thus there is nothing to shop for. Click the link below for the primary section.

Good luck!

Ways to Increase Content Visibility on Google+

20 Ways to Increase Content Visibility on the Top 4 Social Networks

Part-4 (Last)

Ways to Increase Content Visibility on Google+

1. Leverage your Google+ business page. If you haven't already, produce a Google+ business page, encourage your fans to feature the page to their Circles, and optimize your page to expand the reach of your content on Google+. Google+ may be a social network that thrives off of visual content, therefore incorporate pictures usually in your Google+ promoting strategy.
2. Be strategic regarding your Circles. once you share content and knowledge, use the Circles to see WHO are the foremost fascinated by that info.

3. suppose outside the box...errr Circle. contemplate sharing content mistreatment Google Hangouts.
4. Tag others in your posts. Not solely will it have interaction them, however it helps to unfold your content .

5. create Your Page Eligible for Direct Connect. Google is commencing to embody Google+ posts from businesses with Direct Connect in its organic search results. create your page eligible for Direct Connect therefore you'll {take advantage|cash in|benefit|profit|make the foremost} of Google+ being a part of the most powerful social engine around.

Your Content Increase Visibility on LinkedIn

20 Ways to Increase Content Visibility on the Top 4 Social Networks

Part-3

Your Content Increase Visibility on  LinkedIn

1. LinkedIn is not concerning having the foremost variety of connections. begin discussions on acceptable, industry-related LinkedIn teams to network with people. once acceptable, link to content you've got created that addresses a selected discussion topic. to essentially stand out, produce your own cluster on associate business topic.
2. Use LinkedIn Answers to answer industry-related queries and position yourself and your business as an idea leader on a selected subject. even as in teams, link to your content further if it supports your answer to the question.

                                    
3. produce and optimize your LinkedIn Company page. pay your time generating a following for your company to expand the reach of the content you share through your company updates.
4. Share exceptional content through personal accounts, too! many folks do not consider LinkedIn as a resource for content, however personal standing updates offer you the chance to share skilled content. Encourage your colleagues to leverage their personal accounts to share your company' article.

5. answer others' posts with references to your content. this may get others inquisitive about a number of the content you're posting and assist you probably reach a replacement audience.

Your Content Increase Visibility on Twitter

20 Ways to Increase Content Visibility on the Top 4 Social Networks

Part-2

Your Content Increase Visibility on Twitter

1. Leverage hash tags to not solely keep track of WHO is talking regarding your company or event, but also to market content.

2. begin discussions with influential  folks on Twitter. succeeding time you share a stimulating article, they will be the one re tweeting it to their thousands of followers.

3. raise queries after you tweet regarding your content. It provides folks a reason to reply, interact, and wish to share your data.

4. Share photos on Twitter that relate to your content. many folks simply skim their tweets, however if they see a photograph enclosed, they will take a re-evaluation.

5. Utilize Twitter lists. It helps you retain track of followers WHO might have antecedently engaged with you. That way, you will higher target your tweets and get the continuing attention of folks WHO ought to be listening.

20 Ways to Increase Content Visibility on the Top 4 Social Networks

20 Ways to Increase Content Visibility on the Top 4 Social Networks

    Part-1

With all the content and knowledge cluttering the online, it is a constant struggle to urge people's attention on-line. And with such a large amount of totally different social media channels accessible to marketers, it's troublesome to create your content really stand out.

As before long as you follow many hundred Twitter users, many hundred Twitter users square measure inundating your Twitter feed with info that will or might not pertain to you. therefore the question is, as a trafficker, however does one go across the muddle and direct the eye of prospects and customers to your social media content and messages?

To help create your content stand out, we've return up with an inventory of twenty tips for increasing content visibility on the highest four social networks: Facebook, Twitter, LinkedIn, and Google+.

How to Increase Content Visibility on Facebook

1. produce a business page for your company or whole that shows what your company will on the far side create cash.

2. Do one thing totally different. everybody encompasses a Facebook page currently, and most brands square measure learning that they have to perpetually have interaction with their followers. begin associate degree interactive contest. supply exclusive content solely accessible to Facebook fans. provide your fans a reason why they ought to "like" you.

3. Experiment with Facebook ads. they permit you to focus on your audience additional accurately and facilitate drive additional folks to your page.

4. do not stop with text on Facebook pages: embrace videos and pictures! YouTube is not the solely channel you'll use to leverage video content and increase whole awareness. moreover, embrace infographics and footage of individuals interacting together with your whole. create your Facebook a visible expertise for people who visit.

5. produce a custom landing page tab to market content right off the bat. create it the default landing page tab for brand new page guests, associate degreed encourage them to love you and transfer a content supply like an ebook.

Part -2 Coming next day

How Alexa ranks your website:

How Alexa ranks your website:

Ratings area unit supported level from one to four,000,000 and it goes on the far side four mil generally. The LOWER your rating on Alexa the higher. that means if you have got a ranking beneath one hundred,000 then your web site ought to be manufacturing some sensible traffic. 3,000,000 to 4,000,000 ratings area unit for brand new sites principally, or sites with no traffic primarily. whereas a rating of one are the web site with the foremost traffic. Use your Alexa toolbar to visualize on Yahoo's web site for verification. Keep this in mind furthermore, you have got to offer it three months to offer you Associate in Nursing correct rating.
For example, if you have got a rating of say three hundred,000, that isn't too shabby, you're obtaining regarding 14x the quantity of traffic a four,000,000 web site gets. however this might not be correct as a result of you have got not given Alexa enough time to rank your web site properly. A system will be developed to inform American state what a sites traffic level is from its rating, this could enable you to surf the net and acquire an honest estimation of what percentage guests an internet site gets daily. Do somewhat analysis comparison Alexa ratings with actual web site traffic statistics to determine a system for yourself.

The flaw in Alexa is that it determines traffic blindly. this implies that you just will elevate your level by increasing traffic to your sites. that means that if you claim your web site is obtaining ten,000 hits daily and if you're nice, however that does not confirm what it'll get once you stop advertising. It’s Associate in Nursing over time issue. The rating can eventually return up [which is lower traffic levels again] once the traffic tapers off however its takes many weeks.
Best thing to try and do is look into your web site traffic stats then look into your Alexa rating. Then watch the rating a handful of times every week to envision if any changes have occurred. I lost 600,000 in rating points in one week from new computer programme traffic. therefore the longer your web site has been monitored by Alexa the higher, it provides a lot of of Associate in Nursing correct level of coverage. I additionally use Alexa to look at my rating over a month amount. What my advertising has in hot water my web site, etc... i'm certain you'll be able to consider the chances.
Alexa additionally monitors the typical Pages Viewed by one traveller over daily, week, or month. The a lot of pages viewed the a lot of interested you guests can be regarding the data on your web site. If you get one.0 as your Average Pages Viewed score, then one person solely appearance at one page on the average at totally different time periods. Get a score of seven, most of the time it means that seven pages viewed per traveller.

Alexa additionally accesses reach per million of users. This rating is hard to grasp furthermore, took American state a little to place it all into interpretable numbers not simply rating points. Yahoo incorporates a reach per million web users of twenty eighth which implies for each one,000,000 million guests, they get 280,000 of that traffic. thus if you have got a traffic level of twenty then meaning for each million folks twenty visit your web site.

Alexa Traffic Rank Heats Up

Alexa as outlined on their web site could be a "Web outlined Company". This company could be a rising challenger within the ever fashionable toolbar competition to urge you to use a browser toolbar. Alexa is that the internet data company that powers the Alexa traffic scoring system that we'll make a case for intimately here. It additionally boosts some helpful tools you almost certainly did not even realize. i think a part of employing a browser toolbar is obtaining the foremost use out of it attainable. Period. obtaining data out of a browser toolbar might not be as straightforward because it could appear although. Bars, graphs, numbers, a lot of numbers, links, and search boxes. Whats up with simply telling it to American state straight?! as luck would have it if you're reading this text you'll have a much better understanding of Alexa by the time you end. Ok lets start. 

Alexa looks arduous for folks to grasp initially. For example: I caught a man on eBay attempting to sell an internet site that claimed to urge two,000,000 hits a month. He scan the Alexa rating wrong. Or a corporation claiming to be in high ten,000 websites on the online compared to its competitors by showing you its low Alexa rank. This company did not understand a number of its competitors had an equivalent rank still. you may perceive in an exceedingly minute. a way to use Alexa ratings is to access traffic levels. you can not verify what proportion traffic a website is obtaining simply by staring at it. Its an internet site, and lots of prefer to hide what number guests they will get for no matter reason. therefore would not it's handy if a corporation came up with the simplest way to indicate you the way abundant traffic an internet site gets? Well, Alexa did it and currently you'll be able to see the traffic an internet site is obtaining exploitation Alexa.
First off, folks ought to perceive that Alexa's numerical ranking system relies on the quantity of Alexa toolbars users that visit your web site. this could be associate underlying understanding on every occasion you read an internet site to measure its traffic levels. If you ignore this, then your impression of an internet site will be incorrect. this is often a really common mistake that folks create, and ultimately resolve the error in their judgement. Get the facts before you create a choice supported Alexa. Let Alexa guide you to the right data, associated take into account its rankings an estimation of traffic levels an internet site could receive in any given fundamental quantity.
Alexa is absolutely simple to grasp once you get the droop of it. Understanding the way to scan the rankings are going to be price it slow. For the period of this text, take into account your web site or one you're conversant in. this may facilitate apply what you learned here to one thing you'll be able to truly see and management. each web site whether or not or not its needs associate Alexa rating, can get one. therefore ditch writing the Alexa company requesting to be removed. The Alexa rating will solely assist you

Why Search Engine Marketing?

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